HOW TO STAND OUT

About three weeks ago, we walked into a bike shop in hopes of riding out as professional cyclist. Because of my height difference, I had to wait a week to receive my order. At four feet and eleven inches, I still couldn’t reach the ground my bike was on. My seat was too high, the tires were too big, and the frame was not right. I called in hopes of exchanging my bike for something more fit to my size. The guy on the other end couldn’t believe that he sold me the wrong bike and obviously I didn’t know what I was talking about. Well, I decided to return the bike and go to another bike shop.
I went to iCycle. They sympathized with my predicament…showed me a few bikes in my height range and I was sold by their service.
I thought about how my business stands out. What do I have to offer that other photographers don’t have? What should brides look for in their photographer? What kind of questions should they ask their wedding photographer?
The wedding industry is saturated with plenty of talented photographers, so how can one photographer stand out?
I’d love to share what makes me unique, and I’m sure plenty of other photographers would to.